Jacqueline Freer

Jacqueline Freer

Marketing, Digital, Public Relations, Advertising, Copywriting, Eventing

My Story

My public relations and marketing roots are firmly set in music having worked with digital labels, music licensing, publishing, booking global talent, managing tours, clubs, and venues. Once I left the music business, and over...
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My Services

I offer a range of marketing, digital, public relations, advertising, copywriting, and eventing services. I consult with clients on-site or remotely. Feel free to download the following documents in an easy PDF format for your...
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ALL THINGS LIVING & OTHER STORIES

I’ve always been creatively inspired. From the moment I could read, write, and rhyme I knew my life would be forged in the flames storytelling. From the second I realised that sincerity and imagination are the jet fuel for incredible stories, I wanted to be the scribe writing them. My childhood holidays with my Gran were a case of little TV and no video games. We had the treat of a Granny’s supper snack bowl for dinner with perhaps two hours of family television in the evening. The days were made up of long walks, feeding horses, and fishing with my little brother. The rest of that time was spent putting down page upon page of carefully handwritten story. I now understand that the key to great marketing and PR is fantastical strong storytelling.

Every brand has a story and a clear brand message. It is my pleasure to tell those stories and effectively communicate the brand messages of my clients. The idea is to offer your target audience relevant, interesting, and engaging content that leaves a lasting impression of your brand and business. Every element of marketing and PR from copywriting, blogging, and press releases through to advertising, social media, and events should be built on a foundation of superior storytelling. Storytelling is how we hook a target audience, thus promoting the brand and creating opportunities for your target audience to relate. Real stories incite emotion, this is what moves people, and that is how you keep their attention.

MY CAREER HIGHLIGHTS

I’ve been incredibly fortunate to have worked with some of South Africa and the world’s biggest brands and agencies. I have worked hard over the years, done what it takes, and with every fibre of my being, I went for it. It has taken dedication and willingness to learn. I have had to be flexible and open to constructive feedback. One needs to give it all to stay on top of your game and win. Winning is when the result exceeds expectation. I’ve put the needs of my client first in the process of delivering what I have promised. It paid off. Itegrity is everything.