Episode 3 – #KickAss PR & Marketing

Episode 3 - #KickAss PR & Marketing

“Life is About Kicking Ass Not Kissing It”

Don’t expect a professional consultant to walk in and land you clients if you don’t have a methodology that stands out and sets you apart from the rest. You shouldn’t go looking for an expert to fix your PR & marketing if your product and business simply just doesn’t make sense. Don’t hire a consultant so you can relinquish the integral role of PR & marketing to an “expert”. Be part of the process of creating more for your brand and business. Remember one thing… Consultants aren’t magicians.


YOU NEED A REAL STRATEGY
Spend time building a solid foundation based on a realistic strategy proposing tactics aimed at increasing conversion.

YOU NEED FEWER OBJECTIVES
Determine your best results and your most important objectives based on where you want to be in a year, in three years, in five years – not next week.

YOU HAVE RESOURCE GAPS
In the “do it all yourself” world of business, it’s difficult to spot areas that require outside help. Stop doing things that are better handled by others.

YOU NEED TO FIX YOUR CONVERSION
When you get visitors to your site and through your doors the prospects that respond to your product or service are the ones that help build a business.

YOU NEED TO STAY FOCUSED
Focus on metrics tied to real objectives while helping you to process and understand the overarching value you’ll derive from hitting your goals.


Copyright © 2017 Jacqueline Freer, All rights reserved.

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