“Cheers to a New Year… and another chance for us to get it right.” Oprah Winfrey.
The New Year has arrived. We’ve said goodbye to 2016 while welcoming in 2017 with open arms and open minds. It is time for us to live life to the full, give it our all, and put our best foot forward … especially when it comes to representing your brand.
I am so excited about 2017 and what this year can bring including new opportunities, new creative concepts, and finding innovative ways to represent the brands and businesses I work with. One thing I am most excited about is giving it my all. I believe in going the extra mile and providing a high standard of work for all my clients. I am very excited about the prospect and possibility of developing, building and maintaining a relationship with you and your business.
WE GIVE MORE WE GET MORE =)
So, exactly what do I offer my clients?
Mailchimp Newsletters & Database Management
WordPress Websites & Theme Customisation
Google Adwords & Facebook Advertising
Market Research & Competitor Analysis
Radio & Print Advertising Management
Project Direction & Team Management
YouTube Video Production & Curation
Copywriting & Content Management
Digital & Social Media Management
PR, Media & Events Management
Blogger Campaign Management
Brand Activations & Promotions
Marketing Strategy & Budgets
Bespoke Consulting Services
How do I give more & go the extra mile?
STAYING IN TOUCH ON A REGULAR BASIS
I make the effort to go above and beyond when it comes to customer service. I schedule meetings, face to face or video meets via Skype when my clients need me. I call and take calls to share developments with my clients and stay in touch by email on a regular basis. Communication is key.
CREATING VALUABLE CONTENT
I take the time to do market research in order to understand your brand and create quality content. I work hard to create powerful, valuable content. Valuable content shows that you and your brand are on the top of your game while pushing brand awareness and engagement.
BEING DECISIVE & OFFERING EXPERT ADVICE
Clients hire me because they believe I am an expert. I cannot afford to be uncertain about what’s best for my clients. I follow through when questions require investigation and do the research ahead of time in order to find the right answers. Confidence has to come across in our conversations.
VALUING MY CLIENTS POINT OF VIEW & EXPERIENCE
My clients are experts in their field as I am in mine. I listen to ideas and input from my clients because they have the experience and make my efforts more efficient. In order to provide quality service, I listen to the needs of my clients and offer services according to their needs and objectives.
BEING REALISTIC & NOT OVER-PROMISING
It is better to under promise and over deliver. On average, both unhappy and happy customers share their experience with 20 people or more. One way to avoid the nay-sayers is to set realistic expectations from the get go and take on clients that understand the value in that.
BEING PROACTIVE & IDENTIFYING OPPORTUNITIES
I don’t wait for customers to ask me what else can be done to improve performance. I come up with ideas and new strategies to proactively can get more out of client’s budget. This shows that I care about making sure your investment is helping you grow continuously over time.
What makes me worth the investment?
There simply is no substitute for extensive experience. I’ve worked with award-winning agencies, in various capacities, including Ogilvy, Jupiter Drawing Room, Nona Creative, Techsys Digital, and 8 Brand.
I’ve worked with top local and global brands from Eden Island in the Seychelles to Woolworths, Mercedes-Benz, VW, Revlon, Almay, Mitchum, Cape Diamonds, Avert Accounting Solutions in London, Redds Africa (Kenya, Botswana, Swaziland, Zimbabwe), Kenya Commercial Bank, Fidelity Bank in Nigeria, Post Office and Postbank South Africa. I have worked on PR projects for Smirnoff Nightlife Exchange, Filmmaker Africa, La Bottega, Rocking The Daisies, Inner City Ideas Cartel, Good Food & Wine Show, Discover Africa Group, Fine Brandy Fusion, Woodstock Brewery, Harfield Village Carnival, SGT Pepper, Rhino Wines, Whiskey Live, CPT Jazz Festival, Friends of Opera in Cape Town, SA Wedding Show, Footgear, Wacky Wine, Bastille Day in Franschhoek, Footgear, Hill’s Pet, Tuning The Vine, Mediclinic, Windhoek, Oxbridge Academy, Raith Gourmet, and Old Mutual Wine Trophy.
I have managed the online reputations for 24 brands including Global Carbon Exchange (GCO) and the full stable of Foschini Group brands with Sterns, Fabiani, American Swiss, Charles & Keith, Due South, Total Sports, Sportscene, Donna Claire, Markham, and @Home.
If you need a boost for your brand, a marketing kick start, or if you’re not sure where to start, then I’m your girl.
Send me an email with the details of what you need or an overview of what you have in mind, I would love to discuss your vision, ideas, and brand.
Copyright © 2017 Jacqueline Freer, All rights reserved.